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Jet-set partys and beaches | August,20 2010

Go partying to Florianópolis

Go partying to Florianópolis

As South American jet-set spots like Punta del Este in Uruguay lose their novelty, affluent Brazilians and in-the-know internationals have taken the party to Florianópolis and the 40-odd white-sand beaches of the 33-mile-long island that makes up much of the city. Caipirinha-soaked lounges, stylish beach bars and cavernous megaclubs have sprouted all over the island. Once a favored spot of the surf-world, Florianópolis, some 450 miles southwest of Rio de Janeiro, has emerged as a Latin America hot party destination.

Go partying to Florianópolis

As South American jet-set spots like Punta del Este in Uruguay lose their novelty, affluent Brazilians and in-the-know internationals have taken the party to Florianópolis and the 40-odd white-sand beaches of the 33-mile-long island that makes up much of the city. Caipirinha-soaked lounges, stylish beach bars and cavernous megaclubs have sprouted all over the island. Once a favored spot of the surf-world, Florianópolis, some 450 miles southwest of Rio de Janeiro, has emerged as a Latin America hot party destination.

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Each beach has its own personality and crowd. Party central is Jurerê Internacional, a resort on the north end of the island. Rife with sports cars, Gucci handbags and the occasional private helicopter. Competing for the waves of deep-pocketed socialites is Parador 12, a Nikki Beach-like club and is awash in Champagne served to bronzed bodies on white canopy beds.

The surfer set, meanwhile, flocks to Praia Mole, a long strip of talcum-like sand and world-class waves on the island´s east coast. Popular with wave riders, bikini girls and sculpted tanners, the beach is lined with oceanfront bars.

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Inland, the boho-chic town of Lagoa da Conceição has become the choice for Brazil´s artists, intellectuals and media types. Niched in a colonial edifice and outfitted with vintage furniture. Florianópolis´s gay scene is thriving as well. Years ago, the city began a gay pride parade.

With so many after-dark options to explore, concierge-style services have popped up to guide travelers through Florianópolis´s nocturnal sprawl. Nexus Surf, for example, has expanded its surf school to include tours of the island´s night life. And with the scene in constant flux, the outfitter even has a night-life director dedicated to tracking new openings.

In Florianópolis you have the combination of Sunset Strip-style and Ibiza-style night life mixed in with the Brazilian proclivity for relaxing and having fun.

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Keep up exploring Brazil! join the Brazilian Explorer community!

Let us know, have you ever been to Floripa??

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JORGE DAGUER | 20 de agosto

Es uuna ciudad muy linda, tuve la oportunidad de conocer el estado de Florianópolis en el año 1996,y la verdad es hermoso, las playas, la isla de los delfines, playa brava, jurere internacional,esto en Santa Catarina.En definitiva muito bonito !!!

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